Graphic Design
CSB+SJU — Brand Rollout & Implementation, 2024–2025
Launching and operationalizing a new institutional identity
Year :
Fall 2024 - 2025
Industry :
Higher Education
Client :
CSB+SJU
Project Overview :
In 2024, CSB+SJU underwent a full institutional rebrand — new logo, new color system, new brand guidelines — developed in partnership with an outside agency. When the rebrand landed, it was my job to make it real.
My Role :
Graphic Designer · Brand Implementation Lead · Print Production Manager In-house, CSB+SJU Marketing — Fall 2024–2025
I led the full implementation of the new institutional brand as a one-person design team, with student worker support. I worked directly within the new brand system from day one and was the primary point of contact for any department navigating the transition. A Creative Director joined the team in spring 2025.
More Projects
Graphic Design
CSB+SJU — Brand Rollout & Implementation, 2024–2025
Launching and operationalizing a new institutional identity
Year :
Fall 2024 - 2025
Industry :
Higher Education
Client :
CSB+SJU
Project Overview :
In 2024, CSB+SJU underwent a full institutional rebrand — new logo, new color system, new brand guidelines — developed in partnership with an outside agency. When the rebrand landed, it was my job to make it real.
My Role :
Graphic Designer · Brand Implementation Lead · Print Production Manager In-house, CSB+SJU Marketing — Fall 2024–2025
I led the full implementation of the new institutional brand as a one-person design team, with student worker support. I worked directly within the new brand system from day one and was the primary point of contact for any department navigating the transition. A Creative Director joined the team in spring 2025.
More Projects
Graphic Design
CSB+SJU — Brand Rollout & Implementation, 2024–2025
Launching and operationalizing a new institutional identity
Year :
Fall 2024 - 2025
Industry :
Higher Education
Client :
CSB+SJU
Project Overview :
In 2024, CSB+SJU underwent a full institutional rebrand — new logo, new color system, new brand guidelines — developed in partnership with an outside agency. When the rebrand landed, it was my job to make it real.
My Role :
Graphic Designer · Brand Implementation Lead · Print Production Manager In-house, CSB+SJU Marketing — Fall 2024–2025
I led the full implementation of the new institutional brand as a one-person design team, with student worker support. I worked directly within the new brand system from day one and was the primary point of contact for any department navigating the transition. A Creative Director joined the team in spring 2025.